JAYDEN POWELL

CREATIVE MARKETER

At it’s core, an idea just starts with something that you think works - and we hope that by sharing this with others - whether it be in the form of a video, an ad on the Tube, a post on Instagram - they feel it too.

Every piece of content you’ve ever seen is merely a reflection of what somebody else likes. Something they’ve seen. Something they’ve felt. Something that’s ignited a sparkan idea.

It starts with you.

But here’s the truth. I can’t perfectly predict what somebody else likes. Neither can you. Nobody can.

Advertisement board at a London Underground station with the quote: "the world is a source. If you're paying attention, it will tell you what to do", above a sparrow bird illustration.

But what we can do, is authentically create what we truly feel. Because this creates the best possible chance that somebody else might feel it too.

In the endless scroll of information, ads, and everything between, the work that stands out isn’t just calculated - it’s the stuff that feels alive.

Take me there

ABOUT ME

A black and white photo of Jayden Powell wearing a light-colored quarter-zip sweatshirt, standing against a wall made of horizontal wood panels. He has his arms crossed and is looking to his right with a slight smile.

I'm Jayden Powell, a creative marketer based in Essex & London with over half a decade of hands-on marketing experience spanning across start-up agencies and established corporate environments.

I specialise in social media, content creation, and brand marketing, all driven by creativity and strategy in equal measure. I take immense pride in bringing ideas to life, building communities, and driving results through authentic content.

My career has seen me work with brands, rights holders, and businesses of all sizes, delivering various content, campaigns, and strategies that connect with audiences and elevate brands.

MY APPROACH

An elderly man preparing to take photographs off a small bridge over a pond with seagulls flying overhead in a residential neighbourhood with brick houses and a blue sky.

I believe the best work comes from a mix of instinct and intention.

Instinct is the idea. Those sparks that appear out of nowhere. The lightbulb moments make you feel excited.

Intention is what gives them weight. Building strategies, understanding audiences, ticking off objectives, and refining until the work is as strong as it can be.

Pair them together and you get work that not only stands out, but stands for something.

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