FREELANCE
OVERVIEW
My freelance work has seen me support several sports and entertainment brands with creative direction, social media content, and campaign execution. This has included developing content concepts, copywriting, designing graphic-led assets, and wider day-to-day channel support. It’s this type of fast-moving work that has allowed me to adapt my approach to each client’s audience and objectives.
Some of my favourite freelance work was working across the FIFA 2026 World Cup with Sleeper Football, creating real-time content for its 60k+ Instagram audience. From ideating and designing graphics, sharing engaging and ludicrous football stories, and generally jumping across memes, stats, and moments in real time to deliver live content directly to fans as it happened.
Beyond this, I’ve also enjoyed working alongside the likes of Hockey Wales, Sports Pundit Podcast, and several small businesses with social, brand, and growth marketing.